We are thrilled to announce our partnership with Moët Hennessy, the wines and spirits division of the LVMH Group, in the context of the World Living Soils Forum (WLSF). This international event is dedicated to soil regeneration, a crucial facet of sustainable viticulture and regenerative agriculture.
The World Living Soils Forum stands as a testament to a shared dedication to sustainable practices and the preservation of our natural world. Its inaugural edition in Arles (June 2022) convened an array of researchers, experts, public institution representatives, professional associations, and businesses, all rallying behind the essential goal of preserving and regenerating the soil.
As Philippe Schaus, Chairman & CEO of Moët Hennessy, aptly points out, “Soils are a resource we share, a vital element for our survival. They play a key role in climate regulation, biodiversity preservation and carbon sequestration. It is therefore essential for agriculture to go hand in hand with the conservation of these ecological functions.”
The partnership between Moët Hennessy and ChangeNOW has stemmed from our mutual aspiration to accelerate action and mobilize initiatives focusing on the paramount issue of living soils. By combining our respective areas of expertise, we can expand the impact of the World Living Soils Forum, scaling and deploying tangible solutions swiftly.
“This partnership reinforces our ambition to highlight the most promising initiatives and technological advances in the field of soil regeneration. By joining forces, Moët Hennessy and ChangeNOW will help accelerate solutions that have an impact on soil health,” notes Sandrine Sommer, Chief Sustainability Officer of Moët Hennessy.ù
Our united commitment was evident at the 2023 edition of ChangeNOW, held in Paris on May 25, 26, and 27, 2023. The WLSF Soils Hub, powered by Moët Hennessy, created a space for all attendees to increase their awareness of the challenges and opportunities related to soil preservation and regeneration.
“An agricultural revolution is necessary if we are to meet the climate and ecological challenges we face. Regenerative agriculture and the science of living soils are some of the most powerful tools available to us to build a sustainable world. Coming together to find solutions and new models is our common purpose,” concludes Santiago Lefebvre, Founder and CEO of ChangeNOW.
By rallying our efforts, we hope to inspire and facilitate the change we need in our world. This partnership with Moët Hennessy brings us a step closer to our collective goal of a sustainable future.
About ChangeNOW: ChangeNOW is a social enterprise launched in 2017, with a mission to accelerate the environmental and social transition. Each year, we organize the largest global solutions event for the planet, bringing together innovators, investors, thought leaders, policy makers, and the public in an inspiring and action-oriented format.
About Moët Hennessy: Moët Hennessy, the wines and spirits division of LVMH, brings together twenty-six Maisons renowned globally for the richness of their terroirs, the quality of their products, and the craftsmanship involved in their creation. Their environmental and social program, Living Soils Living Together, embodies their commitment to sustainability.
About the World Living Soils Forum: The World Living Soils Forum emphasizes soil health as vital to mitigating and adapting to climate change and combating biodiversity loss. It serves as a platform for sharing best practices and knowledge among various players to accelerate the transition towards more sustainable viticulture and agriculture.